Branding Session Questionnaire
Chanel Photography is beyond excited to offer you The Boss Lady Collection. This branding session will be super hyper-focused in on you! This questionnaire will help us create the perfect set up! We will aim to provide key elements and you are encouraged to find items that best speak to you!

Some clients already own items they need - others will test out products from stores like Home Goods or Marshalls or Target or stores that carry their brand. We encourage you to keep it simple [unless your brand screams CHAOS ]
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Email *
Name *
Preferred Location for Session *
Business Websites *
Business Social Media Handles *
Company mission statement: This is a sentence or two that explains your company’s goals. It should also weave in some information about what your organization is and why it exists *
Product/services positioning statement: This is like your company mission statement, only more specific to your offerings. Here’s Volvo’s for an example: “For upscale American families, Volvo is the family automobile that offers maximum safety.” *
Describe the nature of your service(s) and/or product in one sentence: * *
Benefit of your product/service: Does it save your customers money? Think about how exactly you’re helping your target audience. * *
Who are your primary clients/customers? (Include age, location, interests, brands they like, etc.) * *
Who is your ideal client?What are some of her pain points that you can help with? Where does she shop? What does she like to eat? What does she do for a living? Is she single or married with kids? What does she like to do during her free time? *
What are your branding goals?(ie. more consistent/cohesive branding, uplevel your brand with professional images, attract your ideal client, etc.) *
What do you feel the primary differentiator is between you and your competitors? * *
Who are your local competitors or people with similar business models? * *
What is the overall message you wish to portray with your brand? What should people feel when they see or think of your brand? * *
Five words that represent your brand: Think about your brand’s personality. How would you describe it? * *
What messages your brand needs to communicate: Why does your brand matter? These messages should be relevant to your target audience. * *
What words would you use to describe your brand’s image? * *
List the top 3 brands you like or love AND what you admire about them * *
How would you describe your current style? Big City, Comfortable, Baggy, Romantic, Girly, Classic, Elegant, Trendy, Cool, Rocker, Edgy, Frumpy, Sporty, Retro, Fun, Matronly, etc. * *
How would you describe your current style? Big City, Comfortable, Baggy, Romantic, Girly, Classic, Elegant, Trendy, Cool, Rocker, Edgy, Frumpy, Sporty, Retro, Fun, Matronly, etc. * *
What colors represent your brand? * *
What kind of props (if any) would you like to incorporate in your shoot? * *
Do you sell a product, what are some of the products you sell? Would you like them photographed? * *
What personal things about you (aside from you as a business owner) would you like your clients to know and see? (Remember, it is important for your clients to get to know YOU too.. they are more likely to book you when they do!) * *
Do you have any specific ideas in mind for your shoot? If so, please explain in detail * *
How did you start your business?What is your story? *
How will the photos be used?(ie. website, social media) *
Please list anything else you'd like me to know! *
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