Fashion media as social activists

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Hi! We are working on a paper about fashion media becoming more outspoken about social issues in recent decades. They have increased their coverage of social events such as The Black Lives Matter protests, women's marches, sustainability, abortion rights. Harper's Bazaar editor-in-chief Samira Nasr noticed in her BoF interview that those media "faced harsh public scrutiny from employees and readers for being elitist and discriminatory."

The state of fashion media remains highly understudied in comparison to other media. We want to bring to the public attention the fact that quality fashion media is not only feathers, gloss and latests trends. It is highly sensitive environment, which reflects on the agenda fast and helps new ideas to grow.

Would you consider reading fashion media (Vogue, Harper's Bazaar, ELLE, others) to learn more about protests, social issues, healthcare, etc.? *

Yes

Never thought of this before / Maybe

Ethically speaking, if you see an article about such issues in those publications, would you be surprised/confused? *

Yes

Maybe

Can fashion media advocate for social injustices (note: fashion publications historically considered as “recreational reading” for elites)? *

Yes

Maybe

If they approach social issues, protests, healthcare, etc., how should they report on them? *

Through "success" stories of an individual (interviews or first-person columns)

Reportages

Explainers (articles that answer questions a "normal" person would ask)

Article that share different opinions, experiences on the topiс (example: stories of women journalists who reported on 9/11))

All options apply

Democratization of our society affected the content of fashion media: with more real people in those media, we get more real-life issues covered as well. *

Strongly disagree

Disagree

Neutral

Agree

Strongly agree

Did advertisers' values transformed as well since fashion media became freer in choosing newsworthy stories? If yes, then how?

In your opinion, what goal fashion media pursue when reporting on social issues? *

They try to survive in times when media, especially print, continue to lose their followers, and therefore — money. And controversial topics are great in increasing traffic and sales.

They try to become more conscious and adjust by serving their progressive audiences' needs.

Other:

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