Your story uncovered
Personal Branding or storytelling as we like to refer to it,  is a way for you to have real impact.  A powerful, memorable and captivating online presence, through images, which truly reflects who you are and tell the story of WHY you do what you do, will help you attract the right attention.  

Some of the benefits of having a compelling Personal Brand include;
* helps build trust with your ideal client
* you will have a higher perceived value
* you are differentiated from the competition

In order for us to understand your Personal Brand and your story (and in some cases, for you to get clarity on the same) please complete all the questions as candidly as possible.  The more we get to understand who you are and what drives you the more we can be clear about your Personal Brand.  We will use the information you supply to inform our discussions and plan our work.  

Please note; this is a confidential document and will not be shared with anyone else.  



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Email *
Your full name *
Your business name *
What is the nature of your business? *
Your business USP *
What do you bring to your business table?  This could be skills and/or personality traits etc.   *
What topics can you talk about endlessly? *
Do you have any hobbies/interests? If so please list.
In your opinion how important is Personal Branding/reputation to your business success.
How happy are you with your own Personal Brand right now? *
What are your top three reasons for investing in your personal brand? (minimum 3 choices) *
Required
On what platform(s) do you have an online presence *
Required
Who is your ideal client or typical follower? *
Your business; what problems do you solve for your client? Give a striking overview and explain it briefly.  Elaborate on how this impacts people and their experiences.  Frame the problem effectively as it will set the stage for your pitch. If there is not enough room add it to the 'comments' section at the end. *
What do you 'feel' sets you apart from everyone else? Understand your differentiation so that you can attract the attention of those who are making a decision about you.  You need to be clear on what makes you different. *
List 3-5 ways your business proposes to solve the problems. *
Do you have brand colours? If so, what are they?
Think about a successful business or personal relationship you have; what what makes it successful? *
What is your purpose?  In other words, why are you doing what you are doing? We are looking for your 'why' here - not just for your business but for you personally too. *
What is your vision? (What does your future look like if you are living your purpose). *
How would you describe your personality, ie what are core attributes that define who you are. *
What values upholds the way you do business (the non-negotiable principles that drive the way you do things)? *
If your personality had a colour, what would the colour be? *
Any further comments? *
A copy of your responses will be emailed to the address you provided.
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