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Assessment (MCQ based) & Resource person Feedback Form
Date: 22/09/2021
Module: Paradigm Shift in Advertising Techniques after Digitalization Emerged in India
Resource Person: Dr. Stafard Anthony
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Email
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Your email
Name of the student:
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Your answer
Name of the Institution
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Your answer
First stage of advertising?
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1 point
Setting budget
Setting key message
Fixing objectives
Deciding media
Advertising is personal presentation and promotion of ideas, goods and services
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1 point
True
False
Following is not digital advertising technique:
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1 point
in-app
SMS
Cinema
SEO
In advertising continuous hammering means:
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1 point
Low budget ads
frequent customer viewing
Advertisement rejection
none of these
Product and service comparison in advertisement leads to :
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1 point
Product awareness
Product likelihood
Product differentiation
none of these
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Classroom: MANAGEMENT
Resource Person: Dr. Stafard Anthony
Dr. Stafard Anthony: Clarity of Expression
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Reason for Your Absence During Assessment
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1 point
Your answer
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