Rail Bikes Research Survey
We are Kansas State seniors in the MC581 Campaigns in Ad & PR capstone course. The purpose of our research is in the aim of creating a campaign for the Abilene and Smoky Valley Railroad Association for their new operation of rail bikes. We are conducting surveys that will take approximately 5-10 minutes to complete. All participants' information will remain confidential. Participants are not required to answer any questions they don’t feel comfortable answering. If participants have any questions or concerns, please email Maddy Daniels at maddy11@ksu.edu

Rail bikes are a self-pedal bike experience designed to be ridden along a railway track. The Abilene and Smokey Valley Railroad will have a guided caravan of 4-person rail bikes. On the rail bike exertions, at least 3 rail bikes will be guided through the western Flint Hills to enjoy the scenery and a fun outdoor experience.
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First, we would like to understand your perception of rail bikes and the Abilene and Smokey Valley Railroad Association
How aware are you of the Abilene and Smokey Valley Railroad Association?
Not aware
Very aware
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Have you ever heard of rail bikes?
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Have you ever experienced a rail bike?
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If you have experienced a rail bike, where did you ride one?
How likely are you to ride a rail bike
Not likely
Very likely
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How long would you ride a rail bike for?
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Would you ride rail bikes as a family excursion?
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Would you ride rail bikes by yourself or with a group?
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How much would you spend to ride a rail bike?
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Do you enjoy outdoor activities?
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Would special events such as a Halloween haunted rail bike excursion or a festive Christmas railbike excursion entice you to ride rail bikes? 

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What time of day would you ride rail bikes at?
What season would you ride a rail bike in?
How far would you travel from home to ride a rail bike?
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Would a package deal such as riding one of the ASVRA excursions or dinner trains and receiving a discount to ride the rail bikes another time entice you to visit? 

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What would entice you, if anything, to ride a rail bike in Abilene, KS?
Next, we are interested to learn about how and when you view advertising formats
Which form/s of advertising for outdoor activities catches your eye the most?
Do you think billboards are an effective way to advertise? 
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Where do you typically see advertising for outdoor activities?
When traveling, do you pick up brochures to find activities?
Never
Always
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When looking for an activity, do you search on Google or social media to find something?
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Lastly, we are going to ask a few demographic questions
What is your gender?
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What is your age range?
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What city and state do you live in?
What is your yearly income?
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Thank you so much for your time completing our survey! This aids us greatly in our capstone campaign project. 
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