About This Year's Design:

Designed by Canadian artist Douglas Coupland in collaboration with the Fox Family, the shirt features a dot-screened portrait of Terry and the words ‘I’m Not a Quitter’ printed on the back.

The new shirt embodies Terry’s fierce determination and ‘no quit’ attitude, perfectly captured in his quote from 1980, “Nobody is ever going to call me a quitter.” All proceeds support cancer research in Canada.