We are looking for an organised, talented Social media manager to manage our company image in a cohesive way to achieve our marketing goals. The right candidate will create original text and video content, manage posts, and respond to followers.
As a Social media manager, you are expected to be up-to-date with the latest digital technologies and social media trends.
Job Responsibilities:
- Perform research on current standard trends and audience preferences.
- Design and implement social media strategy to align with business goals.
- Set specific objectives and report on ROI.
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
- Monitor SEO and web traffic metrics.
- Collaborate with other teams, like marketing, sales and customer service, to ensure brand consistency
- Communicate with followers, respond to queries promptly and monitor customer reviews
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
Job Requirements:
- BSc degree in Marketing or relevant field.
- Proven work experience as a Social media manager.
- Hands-on experience in content management.
- Excellent copywriting skills.
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Analytical and multitasking skills
Technical Skills:
- Communication skills
- Creative thinking.
- Graphic design skills.
- Customer service
- SEO knowledge.
Soft skills:
- Copywriting.
- Analytical skill.
- Budgeting.
- Research.