For our April workshop, we will be hosting an interactive workshop led by Argelia Martinez that will help you articulate your brand's unique story and create a roadmap for sharing it with the world in a consistent manner. We will discuss what is brand equity, how to build a customer-first strategy that creates an emotional connection to your brand.
Walk out with a blueprint that keeps your business aligned with your brand values and drives sales.
We will be hosting this workshop in-person at DishRoulette Kitchen (1316 W. 18th Street) as well as having a virtual option via Zoom for those that can't make it in-person.
Speaker Bio: Argelia is the founder of Vida Mia, an experiential company that uses beverages as a medium to honor heritage. She is dedicated to creating spaces for our BIPOC community to thrive as a first gen mentor and proud Chicagoan. When she's not shaking drinks or teaching, she is an Integrated Marketing Communication consultant or taking nature walks with her goldendoodle, Canela.
When: Wednesday, May 1, 2024 from 6:00pm -7:30pm
Where: 1316 W. 18th Street & virtually via Zoom
Please complete the form below to complete your registration & RSVP for the workshop (note: we have limited capacity for those attending in-person, so make sure to only select "in-person" if you aren't planning on joining virtually)
