The Impact of Consumer Behavior on the Implementation of Circular Economy Principles in the Fashion Industry

This survey is part of a research study that aims to increase our understanding of how consumer choices drive the adoption of circular and sustainable practices in the fashion industry. This survey welcomes participation from ALL fashion consumers in Europe, aged 18 and above. 

Your participation in this survey is voluntary and anonymous, and your responses will only be used for research purposes. By clicking on the "submit" button at the end of the survey, you are providing your informed consent to participate in this study.

Thank you for your contribution to this research - your participation is greatly appreciated!
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On a scale of 1 to 5, how familiar are you with the concept of the circular economy in the fashion industry?
 *
Not at all familiar
Extremely familiar
To what extent do you agree that the fashion industry impacts the environment significantly? 
 *
Strongly disagree
Strongly agree
How important is sustainability to you when making fashion purchases?
 *
In the past year, how often have you engaged in the following practices?
 *
Never
Rarely
Sometimes
Often
Very Often
Purchasing from brands that use recycled materials.
Donating clothes for recycling or repurposing.
Buying second-hand clothing instead of new.
On a scale from 1 to 5, how likely are you to rent clothes instead of buying new ones?
*
Very unlikely
Very likely
How strongly do you agree that renting clothes is a viable alternative to buying new ones?
 *
Strongly disagree
Strongly agree
Rate your level of agreement: "Repairing clothes is a good practice for reducing waste."
 *
Strongly disagree
Strongly agree
Please rate the following factors in terms of their influence on your decision to engage in circular fashion practices:
 *
No Influence
Minor Influence
Moderate Influence
Major Influence
Decisive Influence
Environmental concern
Availability of circular options
Price of circular fashion products
Quality of the products
For each of the following statements, please indicate your level of agreement: *
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
I believe circular economy practices in fashion can significantly reduce environmental impact.
I trust brands more if they are committed to circular economy principles.
It is the responsibility of both consumers and companies to promote circular fashion.
How strongly do you agree with the need for more accessible information on engaging in circular economy practices in fashion?
 *
Strongly disagree
Strongly agree
What is your age group? *
What is your gender? *
Where do you currently live? *
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