Evolution in data and technology has changed how businesses operate. Companies need to have a more strategic approach that is more centralized to customers, including how companies manage their customer data. Since then, the emerging solution for managing customer data with Customer Data Platform (CDP) has become a highlight in today's marketing industry.

With that as background, the CDP Institute Southeast Asia (CDPI SEA) will work with the Vietnam Digital Expert and Association to organize a webinar to cover all you need to know about CDP, with the theme of "HOW CDP's POWER DIGITAL TRANSFORMATION".

Speaker: Minh Nguyen, Founder & CEO of the Lava Digital Group

+ Experienced Managing Director with a demonstrated history of working in the marketing and advertising industry. Skilled in Digital Data Strategy, Marketing Technologies, Business Development, Marketing Strategy and CRM Strategy.

+ Digital Transformation and CX consulting Data-driven marketing solution Enterprise software solution and implementation from top vendors: Cloud ERP, CRM, CDP and DMP.

Moderated by Dr. Dinh Le Dat from CDPI Southeast Asia, the webinar will be held on 1st, October 2021 (Friday), 8.30 PM - 10 PM VNT Time (GMT+7).