Sales & Marketing Masterclass for Makers application
Application for professional artists who are ready to focus on building their business and marketing strategies. Applications closes at January 14th, 2024 at midnight.
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Email *
Name: *
Telephone: *
Tell us about your business/ practice.
Business name: *

How long have you been in business?*

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What do you sell?
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Do you understand that if accepted for this program participants are committed to open and maintain an active shop profile at www.shopcraftnb.ca.
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Required
Do you understand this opportunity is only for Craft NB Juried Member in good standards?  *
Required
Course description

Five-Month Online Course: Jan 22 to June 20, 2024

Facilitator: Boost Strategic Coaching

Available to CRAFT NB Juried members in good standing. Not a member? Join Our Membership | Craft NB / Métiers d'art NB .

Limit of 18 participants. Applications will be assessed on availability, desired outcomes, and commitment to the program.

Costs of the program are underwritten by Canada Council for the Arts. There is no fee for participating. Given that we have limited spaces available, selected participants are asked to attend all sessions and commit to all aspects of program delivery.

Who is this for? Professional artists who are ready to focus on building their business and marketing strategies.

Craft makers, we know you got into business because you have something beautiful to offer the world. However, you may never have had the opportunity to build your sales skills. You are the face of your business – there is no better person to sell your work. The curriculum presented in the Sales & Marketing Masterclass will solidify participants' marketing strategy and create processes that you will be able to implement into your day-to-day activities. We want business development to become part of your regular practice instead of an unwelcome afterthought.

Course set-up

  • Five-month program

  • New theme each month

  • Each month:

    • Weeks 1 & 3: Video module and workbook made available on our online learning platform (and prompted via email). Quiz to end each module that will be submitted to Boost Strategic Coaching.

    • Weeks 2 & 4: Live one-hour coaching session via Zoom led by an expert Boost Coaching facilitator.

What are your biggest marketing challenges?*
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How are you currently marketing your business?*
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Monthly themes:

Strategy Development
Sales Advertising
Marketing Action 
Plan Implementation and Consistency 
Each month you will complete: Video training modules with worksheets Quiz on video content Group coaching session via Zoom to review video content Group Q & A via Zoom
Participants will also receive: A 45-minute PRIVATE coaching session during the course with your facilitator.
Certificate of Completion 
One-page marketing strategy tailored to your business.
The completed Action Plan Workbook
Lifetime access to online modules & resources

During this course, there are two group meetings per month via Zoom. With that in mind, please indicate All options below when you would be available: *


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