Journalist pitch preferences
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Name *
Job title *
Email *
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Do you write freelance, for a dedicated publisher, or both? *

What medium do you prefer to receive pitches via?

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What is the best thing a PR can do to get in your good books? *
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Understand my current beat and position, and make their pitch relevant to this
Proactive pitching: Preempt my writing with ideas/stories/data ahead of time – especially for events
Pitch me at the right time, when my beat is quiet, or when my brain is engaged
Give me exclusive access to the information/story/data/contact – or at least differentiate it from other publications they've pitched to
Make sure artwork, resources, and contacts are easily available
Give me the gold up front in a pitch, cut to the chase, and help me tell the story
Don't pitch me anything at first – offer themselves as a resource I can call upon
Try to build a genuine relationship with me first
What irritates you most about PRs trying to pitch you? *
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Spamming me repeatedly via email or phone
Crossing the creepy line – using personal emails or other personal ways to contact me
Following up with me repeatedly
Giving the same canned statement to me and all other publications they pitch to
Pitching me an idea on a story I've already written
Using buzzwords, corporate jargon, and creating pitches that read like ads
Making it hard for me to work out what the story is
Pitching ideas that are completely irrelevant to my current beat
Nagging me about when a story will be published
Being overly demanding (ie. telling me exactly how and what to write, asking for a do-follow link etc.)

When it comes to the stories you actually end up publishing, what % come via your own outbound requests for stories (ie. via #journorequest / hashtag chats, HARO etc.)?

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What is the best example of a cold pitch you've ever received, and why?
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