NM Local News Matching Campaign Application 2021

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The New Mexico Local News Fund will be running our first donation-matching campaign in the month of December 2021 to help promote the idea that local news is vital in our state. That means we will match donations, memberships or subscriptions raised during that month by nonprofit and for-profit local newsrooms who qualify to participate in the campaign. For-profit newsrooms will need to specify how funds will be used for specific editorial coverage in 2022. We are open to any local news organization to apply, whether in print, online, TV or radio.

We expect the matching amount to be in the range of $3,000 to $5,000. Alongside the matching money, we will be providing a training session, promotional language and consulting support via News Revenue Hub to help create fundraising infrastructure at participating newsrooms. Those nonprofit newsrooms participating in NewsMatch will have the chance to get a double-match from the Local News Fund. Newsrooms that don't qualify for matching funds may still receive a promotional stipend to help promote local news in New Mexico.

Application deadline is September 17, 2021 at 5 pm Mountain Time.

Questions? Email NMLNF Innovation Consultant Mark Glaser at mark@nmlocalnews.org

Main Contact (Name) *

Organization *

Title *

Email *

Phone *

City *

Website *

What format is your news organization?

Print newspaper

Online / digital

Radio

Other:

Clear selection

Have you ever fundraised from your audience previously? *

Yes

Other:

Do you have a dedicated person on staff to help with your fundraising campaign? *

Yes, a full-time person

Yes, a part-time person

Maybe

Other:

Describe your audience (size, demographics, geographic reach, etc) *

How would you spend the funds raised during the fundraising campaign? Would it support original reporting? *

How much do you think you could raise from a fundraising campaign this fall? *

Up to $2500

$2500 to $5000

$5000 to $10000

$10000 to $25000

More than $25000

What type of support would you need to help with a fundraising campaign? (Choose all that apply) *

Promotional / messaging

Graphics and house ads

Best practices from other fundraising campaigns

One-on-one consulting

Development help for a landing page

None

Other:

Required

Any other thoughts you would like to share about why you would be a good fit for the matching program? *

Submit

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