Dr. Martens Target Market Analysis
These responses are for my uni :)
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What is your age group? *
What is your gender? *
What area do you live in? *
What do you spend your free time on & where? (Hobbies, hangout spots, etc) *
How would you describe your style in 3 words? *
When you pick shoes to wear, what part of your personality are you trying to show the world? *
Are you currently studying or working? *
What are you currently studying/What field do you work? *
Rate how important these factors are when buying shoes. *
Not important
Slightly Important
Very important
Comfort
Durability
Style
Brand
Would you say Dr. Martens are affordable or a luxury item to you? *
Do you currently own a pair of Dr. Martens? *
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