AdCon 2022 Registration Form
The Advertising Conference (AdCon) is an annual convention about marketing organized by senior marketing students of the University of the Philippines Visayas for the past two decades. Due to the ongoing COVID 19 pandemic, the event will be revamped into an online webinar. AdCon 2022 will be held through the video-conferencing platform and will be stretched into three weekly sessions (April 23, 30, - May 7, 2022).
This 2022, AdCon will spill some tea on intriguing, controversial, and prevailing matters concerning marketing and psychology. “Spill the Tea: Reinventing Experiences by Unraveling Marketing Psychology Hacks” is geared towards an in-depth and science-based approach to understanding the interplay between marketing and psychology in influencing consumer behaviors. This digital conference will launch a series of three different webinars exploring marketing psychology from three perspectives: Business, Lifestyle, and Entertainment.