Purpose of the Study: You are invited to participate in a research study examining the impact of tourism slogan
as a marketing tool on consumer perceptions and hotel sales in Siargao. You must be at least 18 years old and have either visited or considered visiting Siargao.
Potential Risks and Benefits: It is unlikely that you will experience any risks or discomforts beyond
what would be experienced in everyday life by participating. There are no specific benefits associated
with participating.
Compensation: Participation in this survey is entirely voluntary and does not provide any benefit or monetary compensation. The information you provide will be used solely for research purposes to contribute to a better understanding of the impact of tourism slogans on hotel success.
Confidentiality: The data collected in this study will remain confidential. No personally identifiable information will be collected and the information you choose to provide in this study
will not be used to identify you. Results from this study may be published or presented at research conferences, and the anonymous data and may be shared with other researchers through an online
data repository.
Voluntary Participation: Your participation in this study is voluntary and you may choose to not participate or end your participation at any time without penalty.
Questions or Concerns: If you have any questions or comments about this study, you may contact the
researcher: Jane A. Cero, jane.cero@benilde.edu.ph
For questions regarding your rights as a participant in this research or IRB approval, contact
Jane A. Cero via email, jane.cero@benilde.edu.ph