Speaker:
Carol Van Den HendeWorkshop:
In-Person Persuasion, Presence and Planning: Help Readers Fall in Love with Your BooksWith writers increasingly meeting readers at bookstores, book clubs, and events, there are more and more opportunities to interact in-person. As an author, have you ever wondered how to engage, what to say, and how to present your books?
In this hands-on workshop, you’ll learn the 1-2-3 Reader Engagement Framework, the Three Tenets of Good Presence, and the components of the pre-event planning checklist. You’ll walk away from this workshop with custom ideas for your own pitch and actionable insights to increase your effectiveness at bookstore signings and more!
Speaker Bio: Carol Van Den Hende is the award-winning author of the Goodbye, Orchid series, a public speaker, and MBA with 20+ years’ experience in marketing, strategy and insights. Plus, she works in chocolate (there’s no ‘sweeter’ job!) Carol is passionate about simplifying marketing concepts into actionable steps for publishing success. She’s presented at numerous conferences like Writer’s Digest, IBPA, International Women’s Writing Guild, Rutgers Writers’ Conference, Novelists Inc, and Women Who Write.
