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Podcast Trends Report 2020
Please fill out this short survey to better understand podcast listener behavior, efficacy of advertising, and challenges & trends of podcasters.
To see last years results, copy and paste this link into your browser
https://discoverpods.com/podcast-trends-report-2019/
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* Indicates required question
How many different podcasts are you subscribed to?
*
0-10
11-20
21-30
31-40
41-50
51-60
61-70
71-80
81-90
91-100
More than 100
What's your age group?
*
10-20
21-30
31-40
41-50
51+
How many different podcasts have you listened to in the last month?
*
0-10
11-20
21-30
31-40
41-50
51-60
61-70
71-80
81-90
91-100
More than 100
How many hours per week do you spend listening to podcasts?
*
Less than an hour
1-3 hours
4-6 hours
7-10 hours
11-13 hours
13-15 hours
16-18 hours
19-21 hours
More than 21 hours
When do you typically listen to podcasts? Check all that apply.
*
Commuting
Exercising
Working
Housework
Free time
In bed
Other:
Required
How do you typically listen to podcasts?
*
Desktop/web application
Direct podcast website
Native iPhone app (Apple Podcasts)
Native Android app (Google Podcasts)
Spotify
Overcast
PocketCasts
Stitcher
Other:
Which of these content sources do you consume more (or less) than podcasts?
*
Consume more than podcasts
Consume less than podcasts
Books or magazines
TV
Radio
Internet articles, blogs, etc.
Social media
Newspaper
Consume more than podcasts
Consume less than podcasts
Books or magazines
TV
Radio
Internet articles, blogs, etc.
Social media
Newspaper
Compared with a year ago, do you spend more time listening to podcasts?
*
More
Less
About the same
Rank the biggest challenges facing podcasts today.
*
1 (most severe)
2
3
4
5 (least severe)
Podcast discovery, finding new podcasts, oversaturation
Technical platforms, streaming issues
Low quality podcasts
Lack of podcast awareness
Longevity, is it just a fad?
1 (most severe)
2
3
4
5 (least severe)
Podcast discovery, finding new podcasts, oversaturation
Technical platforms, streaming issues
Low quality podcasts
Lack of podcast awareness
Longevity, is it just a fad?
How do you find new podcasts to listen to? Check all that apply.
*
Podcast charts, Apple, Stitcher, other
Word of mouth, friend recommendations
Cross promotion from another podcast
Social media or website recommendation
Celebrity or influencer endorsement/promotion
Required
Do you listen to live reads or podcast ads?
*
Yes
No
Sometimes
Do you think advertising on podcasts is effective?
*
Yes
No
Sometimes
Have you ever purchased an item advertised on a podcast?
*
Yes
No
Have you ever listened to a podcast on a smart speaker
*
Yes
No
Which podcast categories do you enjoy listening to? Select all that apply.
*
News & Politics
Science
Audio Drama / Fiction
True Crime
Society & Culture
Comedy
Sports
Pop Culture & Entertainment
Interviews
History
Business
Technology & Science
Required
If you'd like to subscribe to Discover Pods newsletter to get monthly podcast news, reviews, and recommendations, please enter your email. [OPTIONAL]
Your answer
Are you a podcaster?
*
Yes
No (please skip to the end of section 2)
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