Survey on Sustainable Tourism

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The I-STARS project team would like to take your tourism enterprise on a transformation journey towards sustainability, in an effort to make you more resilient.

Please answer the below questionnaire to help us better meet your needs in this journey.

Closing date of the survey is 14th April 2023.

Your responses and personal data will remain confidential, while we will use them only for the purposes of the I-STARS project activities. No data will be shared with entities outside the I-STARS consortium and the European Commission. If you wish your data to be deleted at any time, please email us at istars.all@gmail.com.

We appreciate your time.

Email *

1. What is the name of your enterprise? *

2. Contact person for this survey (name & surname) *

3. Contact e-mail address *

4. Website of your company (if available)

5. Where is your enterprise based? *

6. Specify Other from above question

7. How many employees currently work in your enterprise (full-time & part-time)? *

8. For how many years has your enterprise been in operation? *

9. What type of tourism enterprise does your business fall under? (select all that apply) *

Accommodation

Food & beverage (restaurants, bars, cafes, etc.)

Tour operators (travel agencies, transport services, etc.)

Recreational activities (sports, adventure, amusement parks, etc.)

Cultural Activities (museums, etc.)

Other (please specify below)

Required

10. Specify Other from above question

11. What does the term sustainability mean to you? (select all that apply) *

waste management

energy efficiency

using eco-friendly products

recycling

collaboration with local community

I do not know what sustainability means

Other (please specify below)

Required

12. Specify Other from above question

13. How important is sustainability to you? *

Absolutely important

Very important

Important

Somewhat important

Not important at all

14. Does your enterprise have a sustainability or climate change strategy/policy? *

Yes

We are working on it

We don't think it's important to have one

Other (please specify below)

15. Specify Other from above question

16. In your opinion, what would your enterprise gain by adopting sustainability practices? (select all that apply) *

reduction of energy costs

improved relations with the local community

improved position/branding of our enterprise in the market

attract more clients

recruit more committed staff

nothing to gain

other (please specify below)

Required

17. Specify Other from above question

18. What sustainability measures has your enterprise implemented so far? (select all that apply) *

energy-efficient lighting and appliances

water-saving measures

waste reduction and recycling

use of eco-friendly products

supporting local businesses and communities

single-use plastic management

renewable energy sources

ethical purchasing

biodiversity management

none of the above

Other (please specify below)

Required

19. Specify Other from above question

20. In your opinion, what would be your biggest challenges in implementing sustainable practices in your enterprise? (select all that apply) *

lack of financial resources to adopt sustainability practices

lack of knowledge what sustainability can do for our business

resistance to change from employees/clients

limited availability of sustainable products/services

lack of support from government/industry associations

lack of skills to implement sustainability practices

Other (please specify below)

Required

21. Specify Other from above question

22. Have you ever received any training or support on sustainability practices? *

Yes

23. If you answered yes above, please specify the type of training or support you received

24. Which of the following training topics would you be interested in? (select all that apply) *

energy management

waste management

water management

food-waste management

local community engagement/collaborations

digital upskilling

Other (please specify below)

Required

25. Specify Other from above question

26. What type of support would you consider being most helpful in implementing sustainable practices in your enterprise? (select all that apply) *

financial incentives

financial grants

access to sustainable products/services

government/industry association support

trainings/capacity building activities

other (please specify below)

Required

27. Specify Other from above question

28. Have you heard of any sustainability labels/certification schemes for tourism enterprises? *

Yes

29. If you answered Yes above, please specify the labels/schemes

30. Is your enterprise currently certified with any sustainability label/scheme? *

Yes

31. If you answered Yes above, please specify the label/scheme

32.Would you be interested to obtain a sustainability label/certification for your enterprise? *

Very interested

Somewhat interested

Not interested

I would like to receive more details in order to decide

33. In your opinion, how important are sustainability labels/certifications for the tourism industry? *

Very important

Somewhat important

Not important at all

I am not sure

34. Do you believe your clients would be willing to pay a premium for your products/services if they were certified with a sustainability label/scheme? *

Yes

I am not sure

35. If you answered Yes above, how much of a premium do you believe your clients would be willing to pay?

up to 10%

11-25%

26-50%

50%+

I am not sure

Clear selection

36. How do you currently measure your enterprise's sustainability performance? *

we do not measure our sustainability performance

we use internal sustainability metrics

we use external sustainability metrics (e.g. Global Reporting Initiative, Dow Jones Sustainability Index, etc.)

other (please specify below)

37. Specify Other from above question

38. How do you communicate your enterprise's sustainability performance to clients? (select all that apply) *

during events we organise

press conferences

social media

website

we do not communicate our sustainability performance

other (please specify below)

Required

39. Specify Other from above questions

40. In your opinion, how important is collaborating with other tourism enterprises in your efforts to become more sustainable? *

extremely important

somewhat important

not important at all

41. Are you aware of any funding opportunities for the sustainability performance of tourism enterprises? *

Yes

42. If you answered Yes above, please specify the funding opportunities (select all that apply)

European Union funding

national Government funding

private funding

other (please specify below)

43. Specify Other from above question

44. Would you consider applying for grants to support your sustainability initiatives? *

yes

perhaps, but I would like to receive more details

45. Would you be interested in technical and consultancy support to improve your enterprise's sustainability performance? *

yes

perhaps, but I would like to receive more details

46. Which of the following types of support would you be interested to receive for improving your enterprise's sustainability performance? (select all that apply) *

sustainability performance diagnosis (fitness checks)

preparing & applying for a sustainability certification scheme

implementation of Environmental Footprint Methods (PEF/OEF)

developing mechanisms for communicating sustainability performance data

upskilling and re-skilling on sustainability, digital innovation and data management

developing sustainable business strategies

I am not sure what type of support my business needs

other (please specify below)

Required

47. Specify Other from above question

THANK YOU FOR YOUR TIME.

If you want to contact us for any reason, please send an email to istars.all@gmail.com.

Send me a copy of my responses.

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