JavaScript isn't enabled in your browser, so this file can't be opened. Enable and reload.
JOUR 4263: Simmons Intro
Watch the short introduction to the consumer survey tool Simmons Insights below and answer the three quick questions below. To view the video on YouTube directly, go here:
https://youtu.be/WBOiboRi6qQ
Sign in to Google
to save your progress.
Learn more
Introduction to Simmons (11 min)
You can find all of the following with Simmons Insights (check all that apply):
Consumer demographics
Consumer psychographics (lifestyle statements)
Consumer brand preferences
Consumer product preferences
Potential target audiences
What are the tables of data that you can create with Simmons called?
Datasets
Crosstabs
Data demographics
Clear selection
To find a target that is likely to meet the criteria you've selected, you should look for Index numbers higher than:
10
50
100
1000
Clear selection
Do you have any questions about Simmons? Let me know here, and I'll make sure to address this in class - or leave your email if you'd like a direct response.
Your answer
Submit
Clear form
Never submit passwords through Google Forms.
This form was created inside of University of Minnesota Twin Cities.
Report Abuse
Forms
