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DESIGN BRIEF
Let's start your creative journey!
Brief us in the planning of your brand identity, advertising, signage, brochure or
any other creative needs that you require for your business.
If you have any further questions, please don't hesitate to contact us.
info@penstardesign.com.au
ALL SUPPLIED INFORMATION IS STRICTLY CONFIDENTIAL.
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* Indicates required question
Full Name
*
Your answer
Contact Number
*
Your answer
Email Address
*
Your answer
Company Name
*
Your answer
Company Address
Your answer
Where can we find your Website, if you have one?
Your answer
What item/s do you require?
*
Corporate Branding - Full Suite
Logo Design
Business Card Design
Stationery Set
Flyer
Brochure
Publication
Email Signature
Custom Diary
Custom Calendar
Custom Desktop Calendar
Note Pads
Large Format Poster
Printing Service
Print Management Service
Illuminated Sign
Corporate Wayfinding Signs
Commercial Wayfinding Signs
Interior or Exterior Corporate Signage
Interior or Exterior Commercial Signage
Large Format Signage
Large Format Vinyl Banners
Internal or External Window Graphics
Sporting Club Sponsorship Sign or Banner
Vehicle, Van, Truck, Boat & Trailer Graphics
Machinery Decals
Worksite Fence Signs - Core flute or Metal
Builders Fence Signs - Core flute or Metal
OH&S Safety Signs - Window, Wall or Floor Decals
OH&S Safety Signs - Core flute or Metal
A-Frame Sign
Pull Up Banner
Tear Drop Flag
Stainless Steel - Pipe Marker Plates
Metal Laser Cut Testing Tags
Hoardings
Promotional Items
Promo Apparel
Corporate Apparel
Tradie Apparel
Packaging
Adhesive Product Labels
Stickers
Photography
Website
Social Media Ads
Other:
Required
Which Industry does your Company operate in?
Choose
Accounting
Advertising, Arts & Media
Banking & Financial Services
Construction
Education & Training
Engineering
Farming, Animals & Conservation
Healthcare & Medical
Design & Architecture
Hospitality & Tourism
Human Resources & Recruitment
Information Technology and Communication
Insurance & Superannuation
Legal
Manufacturing, Transport & Logistics
Marketing and Communications
Mining, Resources & Energy
Racing Industry
Real Estate & Property
Science and Technology
Retail & Consumer Products
Sports & Recreation
Trade
Other
What are the key points in the history of your business?
Tell us how it all started.
Your answer
Who are your main competitors?
If they have websites, include their URLs.
Your answer
What is the single most important thing that sets your business apart from the competition?
Tell us about your unique competitive advantages.
Your answer
If your
brand
were a person, which of the following words do you feel would best describe them?
EXCITING - Fun / Spirited / Contemporary / Imaginative
SOPHISTICATED - Classy / Glamorous / Sleek / Smooth
SINCERE - Down to earth / Honest / Wholesome / Cheerful
COMPETENT - Reliable / Pride / Intelligent / Successful
RUGGED - Masculine / Tough / Rough / Strong
Other:
If your
brand
were a person, how will they find and learn about your brand?
Store
Website
Social Media
Rating & Reviews
Advertising
Emails
Events
Other:
Which word would best suit the brand style you're after?
Modern
Contemporary
Illustrative
Photography-based
Bohemian
Scandinavian
Art Deco
Mid century modern
Industrial
Minimalism
Natural
Victorian
Traditional
Coastal
Grunge
Dark
Metallic
Sport
Retro
Psychedelic
Art Nouveau
Art Deco
New York
Other:
Which of these colours do you feel best represents your brand?
Please Note: Colours will vary on screen vs printed.
Magenta
Red
Orange Red
Orange
Yellow
Lemon Yellow
Sap Green
Green
Deep Green
Turquoise
Cyan
Ocean Blue
Blue
Purple
Purple Magenta
Beige
Earth Brown
Brown
Charcoal
Grey
Other:
Which of these Fonts do you feel best represents your brand?
Classic
Serif
Rounded
Modern
Custom
Other:
Do you have any specific requirements, design standards or constraints you would like us to take into account.?
If so, what are they.
Your answer
Do you have a deadline?
*
1 week
2 weeks
4 weeks
6+ weeks
Ongoing Projects
Other:
Required
What is your budget range for this project?
*
$3,000 or less
$3,000 - $5,000
$5,000 - $10,000
$10,000 - $20,000
$20,000 - $30,000
$30,000 or more
Other:
Required
Do you have extra information, comments or requests you would like us to consider?
Your answer
Thank you.
We will be in touch once we have reviewed all your responses.
Your answer
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