Participating in this survey will help consumers to decode the product labels and give insights into the difference between brand claims and certified claims in cosmetics and personal care products.
Safety Monitor Research Foundation (SMRF) is an independent organisation that always strives to help consumers make an informed choice based on product safety. We assume that some consumers are not aware of one or more of the aspects of todays' product marketing strategies . The survey data will assist SMRF in understanding the consumer expectation and belief's on product safety information.
This is 5 minutes survey and the outcome of the survey will be published in safety
monitor.org and social media handles.
The results will benefit consumers in understanding the prevalent best safe purchase pattern.