Bar backs are the lifeblood of a great bar. This demanding role can often be overlooked, but the best bar backs are attentive, organised and hardworking in this pressing and supportive position. The winner will showcase examples of how their work contributes to the success of the speed, functionality and quality of the bar operation.

• How many cocktails does your bar serve on busy night?
• What organisational skills do you bring to your current job role?
• How does your contribution improve the speed, quality and efficiency of the bar operation?
• What is the most challenging aspect of your role and how do you overcome it?
• Why are you a successful barback? What are your strengths?
• How have you contributed to the quality of the customer’s experience?
• Why should you win this award?

This award acknowledges talent on the other side of the bar. Hosts, maitre d’s, waiters and waitresses are at the front of the customer’s experience. We are in search of a star who consistently demonstrates high service standards and has a true understanding of hospitality.

• How many guests do you host on a busy night?
• How have you contributed to the quality of the customer’s experience?
• What skills do you possess that enable you to connect with customers?
• How do you overcome and deal with difficult situations?
• What organisational skills do you bring to your current job role?
• How does your contribution improve the speed, quality and efficiency of the bar operation?
• Why are you a great host?
• Why should you win this award?

This award celebrates a UK bar that has demonstrated the most effective use of social media as part of their marketing strategy. We are in search for the bar that has implemented creative and engaging ways to promote their business through social media platforms which has had a positive impact on increasing their customer base.

• Why did you decide to promote your bar through social media?
• What is your social media objective?
• How do you engage with followers through social media?
• Have you implemented any campaigns to drive new business?
• How do you use social media to promote new or seasonal drinks menus?
• How often do you post on social media?
• What do you promote as your USP to bring the customers into your bar?
• How many followers or likes do you have?
• Has posting on social media resulted in a positive boost for your business? How?
• Can you provide any evidence that showcases new business resulting from social media activity?
• Why should you win this award?

There is a lot of waste in the bar industry, which not only costs establishments money, but is also damaging to the environment. We are in search for a bar that is actively enforcing sustainability practices and standing out from the competition as a result. The winner will showcase examples of how these practices have contributed to saving costs, reducing waste, saving energy and attracting new customers.

• Why did you decide to start implementing sustainable practices in your bar?
• What procedural systems have you implemented to limit waste and establish closed-loop sustainability?
• In what way have you reduced perishable waste by ingredient utilisation and/or collaborations with other venues?
• In what ways have you recycled and repurposed disposable materials and equipment?
• How have these measures reduced costs at your bar and to what extent?
• Why do you think customers care about sustainability?
• Do you promote the sustainable practices of your bar to the public? How has this helped boost awareness of your bar and sales?
• Why should you win this award?

This award recognises new talent in the bartending industry to an individual who has brought a fresh perspective to their job performance with new and innovative ideas, knowledge and understanding of craft cocktail practices and techniques. Bartenders must have launched their career in the past three years.

• Why did you want to start a career in bartending?
• What motivates you about the bar environment?
• What do you want to achieve in bartending?
• What techniques and skills have you developed?
• Do you have any notable achievements?
• Have you made significant and demonstrable contributions to your bar in the past 12 months?
• Can you provide evidence that your ideas and contributions are having a sustained and positive impact on the bar operation?
• How have you improved the quality of the customer’s experience?
• Why should you win this award?

Bar Managers play a crucial role in setting standards, implementing innovative strategies, creative ideas and setting the best examples of superior customer service skills. Our winner will have showcased fine Leadership skills, their initiatives to achieve results, how they improved
performance, motivate their team and ultimately better the customers’ drinking experience.

• What is your objective as bar manager?
• Have you implemented any new ideas or initiatives to drive new business?
• How do you motivate and improve the performance of your bar team?
• How have you improved the quality of the customer’s experience?
• How is the company culture you have created so important for the success of your bar?
• How have you developed your hospitality and service to a high standard?
• What experience do you bring to your role that you share with your team?
• Why are your leaderships skills strong?

Any supporting images should be sent to Jilly.Bullock@agilemedia.co.uk in colour with both high resolution and low resolution jpg files. Please send up to 10 photographic images to support your entry. Any videos should be no longer than 3 minutes.

By entering the CLASS Bar Awards, the entrant will be deemed to have read and understood these terms and conditions and to be bound by them. These terms and conditions include any instructions set out with the entry form.
•The organiser reserves the right at its absolute discretion to reject any entry that it deems inappropriate.
•Entries will only be accepted if they are submitted on the entry form completed in full and accompanied by the required entry information.
•Submissions should relate to activity during the eligibility period of November 2nd 2018 to November 1st 2019.
•The organiser reserves the right to change the categories and judging panel without prior notice to entrants.
•Entries must be signed by the person responsible for submitting the entry and to whom all correspondence concerning the awards should be addressed.
•Responsibility cannot be accepted for any lost, late or mislaid entry and any entry which is damaged, defaced, illegible or incomplete, or which otherwise does not comply with these terms and conditions may be deemed invalid at the sole discretion of the organiser.
•All materials submitted with the entry will become the property of the organiser.
•The awards will be judged by a panel of judges selected by the organiser. The judges will select category finalists based on the criteria set out in the entry form.
•The organisers reserve the right to alter the judging panel and categories without prior notice to entrants. In all respects, the judging decision is final.
•The judges may decline to make an award for any category if in their opinion the entries are no entries worthy of award standard.
•The decision of the Chairman of the Judges on all matters affecting this competition is final and legally binding.
•No correspondence will be entered into.
•Finalists will be notified within 14 days of the shortlist being confirmed.
•Category finalists will only be offered three complimentary places per bar or venue at the awards ceremony taking place on Tuesday 18th February 2020.
•There will be one award winner selected from the finalists in each category, who will each receive a trophy which will be announced at the awards ceremony.
•Winners may be required to take part in some post-event publicity and consent to their name and photograph being used for such purposes.
•Details of the winners will be published in Class magazine, published February 2020.
•Entrants consent to the publication by the organiser in connection with the awards of any of the documents or materials constituting their entry. Participants consent to their names and photographs to be used in any competition publicity.
•Any winner may publicise the award providing the year in which it was won is stated. The organiser licences any winner to use the awards logo in connection with its award until February 11th 2021.
•By entering the awards all entrants will be deemed to have accepted and be bound by the rules and consent to the transfer of their personal data to the data controller for the purposes of the administration of the awards and any other purposes to which the entrant has consented.
•These terms and conditions shall be governed by English Law and the Courts of England shall have exclusive jurisdiction.
•The organiser and data controller is Agile Media Ltd, Longley House, International Drive, Southgate Avenue, Crawley, West Sussex, RH10 6AQ.

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