Web Presence and Branding for Small Business Owners Workshop

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Thank you for your interest in this workshop opportunity! Please use this form to help us get an idea of what you're most interested in learning about and what your problem areas are as far as online presence and branding go. To get started, here are a few definitions of words and phrases you will see in this survey:

Online presence / web presence: your business can be found on the internet, as well as important information about your business such as what products and/or services you offer, where your physical location is, how to contact you, and what your business hours are. A strong web presence allows people to find your business and learn about it.

Branding: the story, colors, logo, services, and products that make your business recognizable and can help you stand out against competitors; how your business looks to potential customers. Branding can have a huge impact on whether or not potential customers see your business as a reputable and quality place to spend their hard earned money or time.

Where is your business located or based out of? *

How long has your business been operating? *

I am in the planning stages of starting a new business.

I am in the process of buying an established business and making it my own.

0 - 3 years

4 - 7 years

7 - 10 years

11 - 20 years

20+ years

Other:

Do you own or have access to a laptop computer or tablet that could be brought with you to a workshop? *

Yes

Other:

Please mark all options that you currently utilize for your small business. *

Google MyBusiness Profile

Website

Facebook Page

Instagram

Other Social Media Platform(s)

None of the Above

Other:

Required

Which option best describes you? *

I am computer and internet savvy and confident in my ability to manage my business's online presence.

I manage my business's online presence currently, but I think I could improve and I'm interested in learning more.

I think I could manage my business's online presence with some guidance.

I think an online presence would attract more customers, but I have no idea how to create and maintain it.

I'm not sure if my business needs an online presence. Why is online presence important?

I am open to my business having an online presence, but I don't want anything to do with it. How can I find someone to help?

Other:

Required

Out of the following, what are your top priorities related to establishing or maintaining an online presence for your business? *

I need people to be able to find my business information online so they can call me, message me, or get directions to my physical location.

I want to know the best ways to communicate with customers online.

I want to connect with community members and form positive relationships with potential customers.

I want to be able to advertise my business online.

I want to learn more about why web presence is important.

I want to know "just the basics" so that I can be found on the internet.

I need more positive online reviews for my business.

I want to learn more about what kinds of posts and online interactions are the most impactful.

I want to create a plan or schedule for managing my business online and interacting with customers through social media and/or my website or marketing campaigns.

I want to learn how to create a beautiful website for my business.

I want to know how to find someone who can do these things for me.

I need help with branding - I want my business to stand out and look its best, but I'm not sure how to get there.

Other:

Required

What days / times would work best for you to attend a 2 - 3 hour workshop in Yates Center? List more than one option if possible. *

What would you be willing to pay to attend or sponsor a workshop focused around the needs of small business owners in the area? For reference, the workshop will include 2 - 4 sessions that are 2 - 3 hours in length. Estimated professional development hours are anywhere from 8 - 12 hours of tailored content, depending on how many topics we need to cover and scheduling availability of participants. *

$100 - $120

$120 - $140

$140 - $160

Other:

Is there anything else you'd like to tell us or would like to see offered to small business owners in the area related to web presence, marketing, etc.?

If you would like email updates about planned workshops for local business owners, you may give us your email address below:

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