AI Personalisation in Social Media: Consumer Trust Among Millennials & Gen Z Survey
Welcome to this AI Personalisation in Social Media: Consumer Trust Among Millennials & Gen Z survey : 

It should take about 8 - 10 minutes.
This research is part of my Digital Marketing BA - Final Dissertation Project at the Westminster Business
School.

Your input is very important and highly valued. I appreciate the contribution you are
making in this research for my successful achievement of Digital Marketing BA 
and preparing for my future career.

This survey gathers the views and experiences to explore how "AI-driven personalisation in social media influences consumer trust among Millennials and Gen Z"

▪ Your responses will be anonymous – you will not be identified or identifiable in the
collected data and written report of the analysis.
▪ Your participation in this survey is entirely voluntary.
▪ You have the right to withdraw at any time without giving a reason.
▪ All the information from this survey will be encrypted and password protected. 
The data files will be kept in a secure place and will comply with the requirements of the Data
Protection Act.

I can be contacted during and after participation by email at w1881352@my.westminster.ac.uk

Thank you for taking the time to share your experience.

Researcher: TN
Email: w1881352@my.westminster.ac.uk


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