RULES AND REGULATIONS:

1.     The topics for the AD MAD show will be given on the spot.

2.     Maximum time limit for performing the ad in 5 minutes.

3.     The criteria for assessment includes content, spontaneity and adherence to the topic,  co-ordination, appeal for advertisement, humour and performance on the stage.

4.     One team should contain 3 to 5 members.

5.     There should be no exposure to biasness against any caste or community or religion through your performance.

6.     Use of vulgar expressions and language will lead to disqualification of the team.

NUMBER OF ROUNDS: 3

ROUND 1: Quiz

ROUND 2: AD ACT

ROUND 3: BRAND RACE

JUDGING CRITERIA:

·        Ability to attract audience’s attention

·        Concept of AD

·        Team work

·        Voice modulation

·        Ability to highlight idea of product with minimum efforts

Overall presentation

NO OF TEAMS: 2 teams per college

                            (2 per team)

NO OF ROUNDS: 3

NO OF TEAMS SELECTED FOR FINAL: 6

·        Tie breaker round should be conducted if two teams are in same level.

·        Top 6 teams will be selected for Round 2.

ROUND 1:

            Each slide will be displayed for 30 seconds only. After completing all the questions once again the questions will be repeated.

ROUND 2:

            Questions will be displayed on the screen, whoever founds the answer first is supposed to press the buzzer and justify the answer.

ROUND 3:

            Startup company and their related information will be shuffled and the one who found first will be declared as a winner.

MATERIALS REQUIRED:

·        Projector.

·        Bowls.

·        Chart.

·        Balloon.

·        Paper and pen for contestants.