Roots Studio invites you to BOK JOY

Join us in celebrating Roots Studio's new collection, BOK JOY, powered by Guilty by Association at the NOAH store in SoHo. The BOK JOY collection showcases the brilliant ways of Indigenous craft, traditional knowledge, and regenerative agriculture, into what we wear.

In August 2023, we backpacked clothing from Noah, 3.1 Philip Lim, and Triple Five soul to 3 partner Indigenous villages in Asia. There, our partner artists incorporated indigo leaves they grew, soaked in mountain water, made from cotton spun from the soil into each piece. Other limited edition pieces include biodegrade-able organic cloth, woodblock, and buttons made out of coconuts, and other hand embroidery techniques.

A brief documentary will be screened about how the collection was made. Come early for the very limited edition pieces. Stay for the DIY Indigo patching and friends. Drinks provided by Empirical.

 You eat what you wear. BOK JOY

Follow @rootsstudio for our journey

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