The Accountability Lab co-creates the world’s best ideas to fight corruption and build accountability.

Integrity Icon has become a global movement- on the ground, online and through the media- to celebrate and encourage honest government officials. We want to move away from “naming and shaming” corrupt leaders and towards “naming and faming” those bureaucrats that are working with integrity. Integrity Icon was carried out in eight countries in 2019 with millions of viewers and hundreds of thousands of voters. Read more in the Economist here.

GOALS
The goals of Integrity Icon are threefold: first to create role-models and celebrate honest public officials; second, to inspire young people by indicating that government is a career path in which one can work with integrity and honesty; and third, to connect and support the winning Icons to help build coalitions to push for further reform and values-based decision-making over time.

PROCESS
1. Nominations and Selection - citizens can nominate online or through SMS/Whatsapp. We also have networks of volunteers that collect hard-copy nominations in hard-to-reach places. Esteemed panels of judges help us select the top five Icons each year.
2. Filming and Outreach - the five finalists are filmed- doing their jobs, talking about why it is important to have integrity and interacting with others who can vouch for their great work. These episodes are shown on national TV and social media and adapted for radio.
3. Voting and Ceremony - citizens are made aware that they can vote for their Integrity Icons through social media, e-mail and phone. After a public voting period of two weeks, the Integrity Icons are crowned in public ceremonies including VIPs and the media.
4. Coalition-building and Support - we work with the Icon community through summits, training programs, fellowships, events and retreats to begin to push for norm-shifts within institutions, agencies, civil service training programs and schools/colleges.  

The objective of AL’s policy on the selection and retention of partners for Project Partnership Agreements is to ensure AL partners with the most suitable organization to ensure effective implementation. As partners bring distinctive attributes and AL operates in varying and challenging environments, it is necessary to identify the very best partners that will not only deliver, but do so while adhering closely to the values of the campaign at all times.

In order to assess a potential Integrity Icon partnership please complete the following questions: