Brief for logo design

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Your e-mail *

Your Name *

Information about your company

1. Company name (as it should be written in the logo) *

2. Positioning of the company (for example: "Online Store", "design studio", etc.)

3. Company slogan

4. Do you need to show positioning of the company in the logo?

Yes

Clear selection

5. Please write 5-10 things which you would like your customers to know about your company (Example. Dentist: family clinic, not expensive, safe, new technologies, etc.)

The target audience

1. Target audience (gender)

Men

Women

2. Target audience (age)

from 12 to 18 years

from 19 to 29 years

from 30 to 39 years

from 40 to 49 years

above 50 years

Other:

3. Target audience (income)

High income

Income above average

Average income

Income below average

Other:

FORM AND CONTENT

1. What type of logo, in your opinion, is preferable to create the desired brand image? (Choose no more than 3 options)

Combined: sign + typeface name

Integrated: character is included in the typeface

Wordmark

Compositional font

Character

Sign only

Emblem

Monogram

Ligature / Abbreviation

Ornament

2. Logo style (select up to 3 options)

The counterform is an artistic technique that allows you to create a new image from different forms of content.

Allegory, metaphor

Calligraphy

Volume, photorealistic

Flat figure

Majesty, aristocracy

Typography

Humor

Gradients, transparency

State motives

Drawing

Abstraction

Geometry

Childhood

Historical, mythological

Nature

Element system

Minimalism

3. Color range. What colors (and their quantity), in your opinion, are preferable for creating the desired brand image?

4. Touch points. Where will your logo most often be seen by the consumer? Example: printing, soc. networks, outdoor advertising, clothing, etc.

DEVELOPMENT KIT (logo)

The development kit may include additional work affecting the budget.
The basic cost of logo development is $ 300.

Logo

3 options (default)

4 options (+20 usd)

5 options (+40 usd)

Clear selection

DEVELOPMENT KIT (corporate identity)

The development kit may include additional work affecting the budget.
The basic cost of developing corporate identity is $ 600.
Included in the price:
1. Logo
2. Logo guide
3. Brand colors
4. Corporate font
5. Letterhead (A4)
6. Business envelope
7. Folder A4
8. Business cards (general + name)
9. Badge
10. Design of social networks. Facebook, youtube cover and avatar + avatar for instagram

You need a development corporate identity?

Yes

Clear selection

Do you need anything in addition to mentioned above?

Deadlines for development corporate identity?

up to 1 week (extra charge 50%)

2 week (extra charge 10%)

4 weeks (default)

6 weeks (10% discount)

Clear selection

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