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Building Your Brand
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1 First, your business
1a Which industry does your business belong to?
Your answer
1b Tell us about the main turning points in the history of your business
Your answer
1c Who are your main competitors?
Your answer
1d And to finish this section, what sets your business apart from the competition?
Your answer
2 Let's move on to your brand
2a What are you branding?
Your answer
2b What's your brand name?
Your answer
2c And where can we find your website, if you have one?
Your answer
2d Could you share your brand mission?
Your answer
2e If your brand were a person, which of the following word groups would best describe them?
Your answer
2f And which designs would best suit your brand?
Your answer
2g Okay: And which colors do you feel best represents your brand?
Your answer
2h Last question in this section. If you had to choose one of these fonts for your brand, which would you choose?
Your answer
3 Let's talk about your target market
3a So, how old is your target demographic?
Your answer
3b And what's their average household income over 12 months?
Your answer
3c How do they find and learn about your brand?
Your answer
3d What type of marketing is most likely to influence a customer's buying decision?
Your answer
3e To finish this section, is there something else can you tell us about your customers?
Your answer
4 Thanks. Now some questions on this particular project
4a What's your budget for this project?
Your answer
4b And which services are you most interested in?
Your answer
4c What are your objectives for this project?
Your answer
4d And do you have a deadline in mind?
Your answer
5 We're almost done. Just some final questions about you.
5a Let's start with your first name...
Your answer
5b And your last name?
Your answer
5c What country do you live in?
Your answer
5d What's the best email address to reaach you?
Your answer
5e And finally, could we grab your phone number as well?
Your answer
A copy of your responses will be emailed to the address you provided.
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