Very Influential
Somewhat Influential
Neutral
Not At All Influential
Knowing if you can get good seats
Being able to buy tickets at the last minute
The day and time of the performance
Transportation arrangements
Whether or not your spouse or partner wants to go
If it's an activity for the whole family
If a friend invites you to go with him/her
If you can go out for dinner or drinks before or after
Whether or not you have a special occasion to celebrate
The specific works to be performed
The likelihood of a high quality performance
The guest artists or featured performers