Charities Building Value Programme - Pilot 2, Marketing
Through collaborative efforts with Insight Group, the Association of Jersey Charities, and the Jersey Good Business Charter, we are developing a series of ten engaging workshops covering vital aspects of organisational growth and success. From strategic planning to donor engagement, each session is crafted to deliver tangible benefits and outcomes. We will provide tailored support and resources, addressing your needs and challenges.
To help us support our delivery and attract funding, we are starting with two pilot workshops, offered primarily to AJC member charities.
Pilot 2 - Workshop on Marketing- Marketing And Communication
DATE - Friday 31st May 2024
TIME - 1- 5pm
LOCATION National Trust For Jersey, The Elms, St Mary
COST - Special Offer of £50 for any employee or volunteer from an AJC member charity. Fee for non members £150.
The course provides you with a chance to revolutionise how your charity communicates its core mission and values.
In this course, we will-
- Learn how to identify and connect with your key stakeholders, understanding their needs and values to foster deeper relationships.
- Master the art of storytelling, a crucial element in purpose-led marketing, to captivate and engage your audience across all platforms.
- Equip yourself with practical tools to measure the impact of your marketing efforts and explore ways to enhance your strategies.
Who should attend?
This training is suitable for any aspiring leader working in a charity. This workshop is aimed at people who are responsible for business development or fundraising in their organisation, including senior leaders, chief executives, chairs, and trustees.
Although it's primarily designed for those involved with marketing or fundraising, it's also suitable for those who want to learn more about the subject.
Who delivers the training?
This is a charity specific training delivered in collaboration with Tim Rogers and Simon Nash of Insight Group. Insight Group partners with organisations across the Channel Islands to create value better, by working with leaders to create positive cultures here human beings can do good work.
The AJC is supporting this initiative in the hope that this would become a comprehensive programme of training supported for years to come to help charities deliver excellence to their service users, and build measurable social value for Jersey.
Any further support required?
Email lyn@jerseycharities.org or call 01534 840138 with any questions you have about our training courses.