Talk: Creativity Without Compromise: Connecting Sustainability Knowledge and Practice to Support the Creative Industry
đź”»WHAT?
The talk will gather sustainability enthusiasts from the creative fields around the theme of Circular & Sustainable Design in Vietnam’s creative industries where circular design concepts will be explained through practical questions from the audience in order to bolster the understanding of sustainable creative design.

🔹WHY?
In an urban context, durable design is crucial for long-lasting and sustained development. Practitioners from all sectors of the economy must aim towards a Circular Economy transition where design would be at the source of waste and pollution prevention - this is what we call Upstream Innovation. Hence, design has always been at the core of sustainability where waste is designed out from the very beginning.

In the case of Vietnam, the importance of design as the core of a sustainable and circular urban environment is not as clear. When “design” is mentioned within a young audience, interior or graphic design come to mind, but rarely do we hear the terms “circular design” or “biomimicry”.  Sustainability strategies carried out by local businesses usually lack the systemic vision necessary to tackle human and environmental issues altogether.

A fundamental misunderstanding exists between functionality, esthetics and sustainability in Vietnam.

🔺HOW?
The panel talk aims to create an informative and interactive session where participants would:
1. Learn about Circular Design and Upstream Innovation and its implication for Vietnamese creative practices through a 15’ presentation;
2. Gain insights from expert practitioners through a 25' panel discussion session will on implementation for sustainability;
3. Engage directly with the panelists through a 20' live Q&A session in order to learn about Sustainable practices and the challenges/opportunities in Vietnamese creative industries (part 3).

🟡EVENT DETAILS:
• Hosted by: ICM Falk Foundation x Behalf Studio
• Timing: 14:00 - 15:00, Saturday 20.11.2021
• Platform: Online on Google Meet
• Language: English
• Speakers:
1. Vu Hoang Anh, Product Designer
2. Lindsay Nutley, Director of Marketing at QLM Label Makers
3. Dr. Kasia Weina, Co-Founder at Evergreen Labs

Note: All the registered info will be kept confidential and used for the event's organisation and communications purposes only.
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