Position Summary: Marketing and Event Planner

As a Marketing and Event Planner at The Rexburg Rock Gym, you will play a pivotal role in developing and executing marketing strategies and coordinating successful events to enhance brand visibility and engage our target audience. Your expertise in both marketing and event management will be essential in driving our company's growth and success.

Responsibilities:

1. Marketing Strategy Development: Collaborate with the marketing team to develop comprehensive marketing strategies aligned with our company's goals and target audience. Conduct market research to identify trends, opportunities, and customer preferences.

2. Event Planning and Execution: Plan, organize, and execute a wide range of events, including corporate conferences, trade shows, product launches, and promotional activities. Manage all aspects of event logistics, including venue selection, budgeting, vendor coordination, and onsite event management.

3. Brand Management: Ensure consistent brand messaging and positioning across all marketing materials and events. Develop creative and compelling content for marketing campaigns, social media platforms, and event collateral to enhance brand awareness and customer engagement.

4. Digital Marketing: Implement digital marketing campaigns across various channels, including social media, email marketing, and online advertising. Monitor campaign performance, analyze data, and make data-driven decisions to optimize marketing strategies. (e.g. FaceBook and Instagram).

5. Relationship Building: Establish and maintain strong relationships with key stakeholders, vendors, sponsors, and partners. Collaborate with internal teams, such as sales, design, and production, to ensure seamless execution of marketing initiatives and events.

6. Budget Management: Develop and manage budgets for marketing campaigns and events. Track expenses, negotiate contracts, and seek cost-effective solutions without compromising on quality or impact.

7. Reporting and Analysis: Track and analyze the performance of marketing campaigns and events, providing insights and recommendations for improvement. Prepare reports and presentations to share results with stakeholders.

Qualifications:

• Bachelor's degree in Marketing, Event Planning, Business Administration, or a related field.
• Proven experience in marketing strategy development, event planning, and execution.
• Strong knowledge of digital marketing, including social media platforms, email marketing, and online advertising. (e.g. posting to stories daily, creating reels, and as well as FaceBook management)
• Proficiency in project management, budgeting, and vendor management.
• Excellent communication and interpersonal skills, with the ability to build relationships and collaborate with cross-functional teams.
• Creative thinking and problem-solving abilities to develop innovative marketing campaigns and overcome challenges.
• Strong attention to detail, organizational skills, and ability to multitask in a fast-paced environment.
• Proficiency in marketing software and tools (e.g., Wix, Canva, Google) is desirable.
• A passion for staying updated with the latest marketing trends, industry developments, and event management best practices.

Join our dynamic team at The Rexburg Rock Gym and contribute to our mission of Rising to Lift Others. Apply your strategic mindset, creativity, and organizational skills to make a significant impact on our company's growth and success.