Quiz Module IV - Awareness and community engagement

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1. What are some factors that could have a negative impact on the success of the awareness campaign?
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1 point

a. Using communication channels that are not adapted to the actual real behavior of the target groups

b. Gamifying the process through organizing fun activities

c. Asking for feedback from the local community

d. Using complicated or cryptic language

Required

2. What should one pay attention to when building a message to disseminate in a community? *

1 point

a. Having a clear message and call to action

b. Only communicating when other events are taking place

c. Avoid giving the community too much information on the topic, and be consistent in communicating one to maximum three main points

d. Conveying as much information as possible with the resources at hand

Required

3. What do you call the phenomenon described by a low engagement in a community/group of people, which is a result of having been interviewed/involved multiple times in the past in different initiatives, but with no visible feedback/result following their involvement? *

1 point

a. Consultation fatigue

b. Engagement fatigue

c. Community bias

d. Engagement in place

4. „Aging in place” refers to *

1 point

a. People spending their old age in care centers

b. People wanting to stay in their residence as they age

c. Having a local infrastructure adapted to older people in the neighborhood

d. Growing old in the local community of older people

5. How can you assess the impact of the awareness campaign?

1 point

a. Through the number of participants to local events

b. Traffic volume on online communication channels (website, social media, etc.)

c. Through in-depth discussions with the local community, to see if their perception has shifted or changed following the beginning of the awareness campaign

d. All of the above

6. What are the benefits of using storytelling in raising awareness or growing engagement?

1 point

a. It allows for an emotional connection of the community to the cause

b. Demonstrates transparency and applicability

c. Helps the audience understand and remember the initiative

d. Guarantees change of public opinion and further engagement

Required

7. What can you do if the community does not trust your initiative and is reluctant to engaging? *

1 point

a. Increase frequency and range of communication, so the community becomes accustomed to the initiative

b. Try to appeal to them by offering material or financial incentives

c. Identify local stakeholders or community leaders to built credibility and a support network

d. Be present at as many neighborhood local events as possible

8. How can an ongoing relationship and feedback loop be established between an organizer/institution with an initiative and the local community? *

1 point

a. Offering recognition and celebrating local heroes and volunteers

b. Being open and integrating critiques and feedback from the community

c. Organizing occasional focus-groups, open debates and discussions to check-in with the community

d. All of the above

9. Why is it important to pay attention to and document the local cultural/social context of a neighborhood? *

1 point

a. It can help in defining a clear audience target for the initiative

b. Helps in personalizing the message for the target group and each stakeholder

c. In order to be better prepared for unpredictable events or challenges

d. Helps in connecting better with the local community and stakeholders

e. All of the above

10. Which of the following are factors encouraging engagement? *

1 point

a. Being transparent about the project objectives and communicating clearly, using a simple language

b. Disseminating the cause by going door-to-door

c. Answering the concerns and to the feedback of the local community

d. Having well-planned and designed social media pages

e. Connecting with community leaders, which can vouch for the cause

Required

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