Dear Applicant,

Thank you for your interest in working with BIMA. Kindly read the Job Description and complete the details below;

BIMA OVERVIEW

BIMA is one of the fastest-growing impact and tech companies in the world. We use disruptive mobile technology to bring insurance and health services to consumers with low incomes. BIMA is committed to disrupting the traditional insurance industry and democratizing access to vital services for billions of under-served families around the globe. In just nine years, we’ve built a customer base of over 30 million subscribers in 11 countries across Africa and Asia.

BIMA Ghana has been protecting the future of Ghanaian families since 2010, with over 2.5M lives insured by our policies in 2020. With over 60,000 claims paid so far and over 10,000 consultations provided every month, we take pride in being a company that puts customers at the centre and returns value to our customers. BIMA currently has over 700 employees in Ghana.

Joining BIMA at this stage provides an opportunity for you to truly influence the strategy of a global, growing business. We are a vibrant company where ideas and passion are welcomed, and you get real responsibility from day one.

We have brought together some of the best talent from World leading organisations to create a company that truly celebrates diversity. Our people are our greatest asset and, as an equal opportunities employer encourage applicants from diverse backgrounds to work with us.

BIMA, where innovation, diversity and respect are at the heart of our culture.

THE ROLE (DIGITAL CONTENT & CREATIVE SPECIALIST)

BIMA is recruiting a Digital Content & Creative Specialist based in Accra, who will develop creative & content concepts, manage our digital platform and is a skilled video/photo creator and editor to join our marketing team.

You will also be responsible for all creative assets, update our social media pages and assist with marketing campaigns for the BIMA Ghana brand. You must be innovative in content creation and constantly be abreast of the latest creative format for the various channels.

RESPONSIBILITIES

1. Develop brand messages and creatives for all digital, social platforms and other web platforms that draw viewers to our channels
2. Responsible for planning, implement lead generation campaign across varied platforms
3. Create and manage social media pages with the assistance of the marketing team
4. Actively conceptualize creatives for ALL marketing campaign and social media platforms
5. Develop and adapt creative concepts in line with BIMA brand guidelines for external and internal communications
6. Scale-up digital marketing presence
7. Analyze and Track ROI for lead generation campaigns and generate monthly social media report
8. Apply knowledge, skills and brand elements in the creation of work for print, OOH, digital and non-digital productions
9. Cover ALL BIMA related events and submit videos and still images when required
10. Provide routine customer testimonial videos to boost brand
11. Assist in the production of video content to support all brand and marketing campaigns
12. Ensure a keen sense of attention to detail and consistency is applied in all creatives
13. Advise and liaise with suppliers for the best quality and timely delivery of both hard and soft print requests
14. Update and maintain of BIMA Ghana's website per group standards
15. Work closely and build a good rapport with stakeholders by contributing creative solutions that meet both strategic, business and creative goals
16. Attend status/kick-off meetings that require creatives, to understand the product or service thoroughly thus offering relevant designs
17. Support stakeholders by delivering jobs per agreed timelines
18. Supervise and organize the monitoring, archiving, safe and easy accessibility of team creative files
19. Perform other related tasks within the scope of creative designing as assigned
 
 
THE CANDIDATE

The candidate must be/have;
• A Tertiary or technical degree in Creative production, Video production, Graphic designing or related field.
• A minimum of Three (3) years experience in planning, designing for lead generations
• Expertise in Photoshop, Premiere pro
• Excellent verbal and written communication skills
• Must have strong creative and analytical skills
• Keen attention to detail
• Team player but comfortable working autonomously
• Strong planning, analytical and problem-solving skills



Please visit www.bimamobile.com  or www.bima.com.gh  to learn more about BIMA, our team and the success and impact we’ve had so far

PS: Remember to upload your Portfolio as part of the required documents

Deadline for application is 15th February, 2021