Brand mission statement: A clear and concise statement that defines the purpose and values of your brand, and the unique benefits it provides to customers. *
Your answer
Target audience: Information about the demographics, interests, and pain points of the people you are trying to reach, including age, gender, income level, and location. *
Your answer
Brand voice and tone: The personality and style of language that you want to use to communicate with your target audience, such as formal or informal, friendly or professional, and so on. *
Your answer
Brand message: The key points you want to communicate to your target audience and how do you want them to perceive your brand.
Example: products, product benefits, pricing
*
Your answer
USP (Unique Selling Point): The unique feature or benefit that sets your brand apart from your competitors. *
Your answer
Customer feedback: Feedback you've received from your customers about your brand, products or services.
You can copy and paste from Google Reviews, Yelp, Emails, etc. *
Your answer
Is there anything else you'd like us to know?
Please list the services that you are interested in or explain other goals, threats, or opportunities for your business.
*
Your answer
A copy of your responses will be emailed to the address you provided.