Snapchat's Commitment to protecting Gen Z's in the UK
Greetings and thank you for considering taking part in this research study! Your valuable insights will aid part of an investigation conducted by Kelly Riofrio at Pearson London to assess whether 'Snapchat adequately Safeguards the well-being of Gen Z users aged 18-27.'

Background: The surge in digital engagement has not been without its challenges, prominently manifested in the form of cyberbullying. The Covid-19 pandemic, acting as a catalyst, led to an increase in device usage during lockdowns, resulting in a surge in cyber victimization. 89% of social media users from the UK's Generation Z reported dissatisfaction with their lives in 2020-

Unfortunately, existing studies often focus on specific age groups, primarily the younger demographic...To address this gap comprehensively, this study seeks to conduct a survey encompassing the perspectives of individuals aged 18-27. 

Do note that this survey is only applicable for those aged 18 - 27 in the UK.  

Please read the Consent Form Below
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Consent Form

Your participation in this research study is voluntary. You may choose not to participate. 
If you decide to participate in this questionnaire, you may withdraw from participating at any time and will not be penalised for doing so. 

The questionnaire will take no more than 3-4 minutes to complete.

Your response will be confidential. Name, email address and IP address will not be collected. 
All data is stored in a password protected electronic format. To protect your confidentiality the questionnaire will not contain information that will personally identify you.  

Your comfort is important. 
Any queries email me: kelly.yaguanariofrio382@pearsoncollegelondon.ac.uk

By clicking the "I Consent" button, this indicates that:
1) you have read the above information
2) you voluntarily agree to participate
3) you are aged 18 - 27 and based in the UK

Thank you for your time! ⭐️
Would you be willing to join the study aimed at enhancing the safety of Gen Z? Your participation would make a valuable contribution.
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