How do you buy gifts?
Buying gifts can be difficult. "They already have everything they want..." "I don't know where to find something they will like." "I don't have enough time to find something..." ""I've run out of ideas!"
We are currently undertaking market research to understand how people find the perfect gift for their loved ones. This includes understanding what you value when looking for a gift, what you find challenging and what type of gifts you like to buy and for who!
The purpose of the survey is to assist us design a useful solution to assist people find the right gift!

The survey should take approximately 5-7 minutes to complete.

Thank you for participating!

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Who do you generally buy gifts for? (Select all applicable) *
Required
What is the most common gender of your gift recipient? *
What do you find most challenging about buying gifts? *
Which of the below problems have you faced when buying a gift? *
Required
What do you think about when buying a gift? *
Not at all
Sometimes
Key consideration
Gifts they have enjoyed before
What they do for work
Where they live (city, country, with parents, sharehouse)
Where they're from (country, culture, heritage)
The occasion (graduation, 50th birthday, 1st anniversary)
Their style
Their personality type (e.g. humor)
What their friends and family think
Their lifestyle (Active, creative etc)
How they're feeling (happy, sad, etc.)
What occasion(s) sparks your desire/need to buy a gift? *
Required
Where do you usually go to find a present/gift when you are not sure what to get? e.g. shopping centre/online etc (Please use stores/brands as examples) *
How long do you give yourself to buy a gift? *
How much do you usually spend on a gift? *
Would you be willing to pay someone a fee to find you unique gift for someone if you don't have time or do not know what to buy? Why or why not? *
Please describe how you  pick a gift for someone (i.e. how do you decide what would be the right gift for someone?) *
Do you prefer online or in store for buying a gift? *
Do you have any special criteria for your gift buying? *
Required
What type of gift do you prefer to give? *
Required
Is it usually a surprise? *
How do you like to deliver your gift? *
What is the best gift you have ever received/given? Why was this your favourite? I.e. thoughtful? (feel free to include multiple!) *
What is your age? *
What is your gender *
Is there anything else you would like to let us know about the struggles of finding a gift?
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