UnFYB Application
UnFYB will be accepting up to 10 qualified applicants for the Fall 2021/Winter 2022 cohort.

Filling out an application does not commit you nor guarantee you a spot in the program.

This is not a sales application- this is meant to see if you are a good fit for UnFYB and if UnFYB is a good fit for you.

You will hear back via email within 72 business hours. We may ask to hop on a quick 15 min call with you (if yes, it's a good thing!)

The investment of UnFYB is one payment of $6250 USD or 7 monthly payments of $893 USD.

We will begin on Monday, November 1, 2021. Our time together inside UnFYB will end on May 27, 2022.

UnFYB includes:

-access to the UnFYB course portal where the bulk of your independent learning will take place
-1 "large" group call (max. 10 people + Christina) each month, 2 hours
-1 pod call each month. You + 1-2 accountability partner(s) + Christina, 60 min. You will have the same accountability partner(s) throughout the course.
-Access to Christina + the group via a private Facebook group for interim support

UnFYB is for fitness, health, and wellness entrepreneurs who do not sell intentional weight loss. If you sell intentional weight loss or promote any sort of aesthetic pursuits as a part of your business, this is not for you.

UnFYB is an inclusive space & The Confidence Project, Co. believes in science, Black Lives Matter, and love is love. If these values do not align with you, please do not apply, and you have likely stumbled into the wrong corner of the internet.

We are holding one scholarship spot and one reduced rate spot for this cohort of UnFYB.
You must fill out this application and qualify for UnFYB in order to be considered for a scholarship spot or a reduce rate spot.

If you are financially unable (not unwilling- please note the distinction here) to afford UnFYB, fill out this application and be sure to fill in the very last question on this form.

We will review this application first. If you are a good fit for UnFYB and if you have indicated below that you feel you may qualify for the scholarship spot or reduced rate spot, we will send you an additional application for those 2 spots. PLEASE NOTE: you must be a good fit for UnFYB in order to secure the scholarship spot or reduced rate spot.

The (1) scholarship spot will grant one individual who is a good fit for UnFYB yet unable to pay at this time the opportunity to join us for $0. No strings attached, no hidden fees, no hidden agenda.

The (1) reduced rate spot will grant one individual who is a good fit for UnFYB & unable to pay to join us for $3,125 USD. No strings attached, no hidden fees, no hidden agenda.

This additional application process is in place to make sure that we are truly being of help to individuals in need and not giving away spots to folks who don't actually need financial assistance at this time. Again, please note the distinction between "unable" and "unwilling." Please also note that there is zero guarantee for filling out either application. You are not guaranteeing your spot by filling out this application, nor are you guaranteed to get a scholarship spot for applying for it. You will be notified either way. Thank you in advance for your interest in UnFYB and for your time in filling out this application!


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Name & Email address *
Website *
Social media handles *
How long have you been in business? *
Select most applicable: *
Please expand on your current experience of the previous  question. Zero judgement, I promise. *
What kind of work do you do with your clients? What transformation do you facilitate/what problem do you solve? *
Who is your ideal client? Who is definitely NOT your ideal client? *
What current services do you provide? Please also list what you charge for the service and what, if any, terms and conditions you have with each service. Example: one-on-one personal training with a 3-month minimum commitment, $75/per hour, must cancel within 24-hours of appointment. The more information you can give me about your services and how they're structured, the better! *
What do you enjoy most about your business? *
What do you enjoy the LEAST about your business? *
What is your current method of client acquisition? How does this feel for you? And how do you feel it's going? *
Where do you feel the most stuck in your business? *
Where do you feel the most confusion? *
Where do you feel the most clear? *
In what areas of your business do you feel the most comfortable? *
In what areas of your business do you feel the LEAST comfortable? *
What is your monthly income from business? This should be recurring revenue per month. If you had one $10k launch for a 6 month program, and no other income, your monthly revenue is ~$1,666 unless you have other offers that bring in additional income. Please do not include any supplemental income from jobs that are not your business or financial contribution from family or partners. *
How does it feel to generate the income you chose from above? *
What is your relationship to both time and money? *
Tell me about your experience with previous business coaches, mentors, or coaches. Please do not disclose details about WHO or WHAT this entailed. However, leave me details about what you learned, what you felt was helpful, what you employed, what seemed to work, what didn't seem to work, etc. *
Do you need to vent for a quick second about some coaches, programs, mentors or course that you did NOT find helpful? The floor is yours. Please refrain from leaving specifics about WHO this involved. *
Do you have a habit of going from learning to learning and coach to coach to program to program without ever giving a concerted effort to applying what you've learned? Please leave a detailed response. We do not want to become apart of a "course graveyard" collection that you may be unconsciously building. We want to make sure that you apply what you learn in UnFYB. Previous behavior helps indicate future behavior ;) Have a track record you're looking to break? Awesome! What's your game-plan to show up differently for yourself this time? *
Have you ever ghosted a course, coach, or program before? Why or why not? Again, no judgement. Most often, folks bounce from a program because they fall behind, feel overwhelmed, had a traumatic experience (inside or outside the program), felt like number/lost in a sea of other clients, lacked proper time management, or struggle with shiny-object syndrome. Either way, we want to know. While we can't "make you" not ghost this program, we do want to make sure you are involved and engaged from start to finish. Let us know what's transpired for you historically and why. *
I'm a magic fairy now and I have a magic wand. POOF. I can grant you your wildest business dreams-- what does that look like for you? *
OK, magic fairies aside- what are you hoping to learn/take away/get out of UnFYB? Keep in mind we have 7-months together. So, where do you wish to see you + your business in 7 months time after UnFYB? *
What is your current work/life balance like? How does this FEEL for you? Is there a disconnect between your desired work/life balance vs what is actually true for you? Please leave a detailed response. *
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