Redefining Male Beauty: How the asian beauty market is shaping the idea of modern masculinity.
Hello guys,

I am currently working on my master thesis in communication design and I would be grateful if you could help me with the questionnaire below, which takes about 5 minutes and is processed anonymously.

This survey is for everyone who's familiar with asian cultures, is interested in pop culture, asian entertainment, skincare, makeup, etc.

Thank you for your help!
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Your age? *
Your gender? *
Which aspects of asian pop-culture do you tend to like the most? *
Please make sure to only continue with this survey if you have heard of asian pop culture, asian entertainment, skincare, makeup, etc. before.
Are you using asian make-up and/or skincare products? *
Have you ever convinced other people in your life (friends or family) to use asian make-up and/or skincare products? *
Have you ever been influenced to buy a certain product that an asian idol/celebrity/influencer uses or promotes? *
Do you tend to believe asian beauty products benefit your health/skincare more than western products? *
Do you think asian beauty products are easily accessible to you? (ordering online or even local distributors/stores)
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In recent years, have you become more aware of asian beauty products in general? *
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