4.Describe the product that requires a landing page, or provide a link, where we can read about it *
Your answer
5. Key goal of the landing page *
Your answer
6. Describe the problems to be solved by the landing page in a sequential manner *
Your answer
7. Outline the key segments of your target audience. If you have any analytics or research please provide the link *
Your answer
8. What is the most important thing in our work? (what we should pay maximum attention to) *
Your answer
9. Have you ever had the experience of working on landing pages with other companies? If so, please provide links
Your answer
10.Please provide links to direct or indirect competitors *
Your answer
11.What key advantages do you have over your competitors? 1 key and 2 supplementary. Can we consider making special promotions? - If so, what can they be? *
Your answer
12. What unexpected surprises may arise in the course of the project? Eg. a 3 week delay in delivery of photos *
Your answer
13. Describe your ideal final result and please provide links to examples (ideally - 3 references) *
Your answer
14. When do you need the landing page to be finished? *
MM
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DD
/
YYYY
15. Do you have a prepared logic prototype? If not, what blocks do you consider essential on the landing pages?
Your answer
16. Do you have a brandbook or brand identity? *
17. How free are we in making decisions, regarding aesthetics and layouts? *