Supermarket Shopper Survey: Understanding Grocery Shopping Habits and Loyalty Programs
Thank you for participating in our survey. Your input will help us understand consumer sentiments and behaviours regarding supermarket shopping, loyalty programs, and awareness of price gouging issues.
All feedback provided is anonymous.

If you would be interested in participating in a paid interview about your grocery shopping habits, please leave your email below.

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What is your age? *
What is the postcode where you live?
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How many people are are you purchasing groceries for?
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Are you loyal to a particular supermarket brand?
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When choosing which supermarket to shop at, which factors are most important to you?
(Select all that apply)
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Required
How do you mainly do your grocery shopping?
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Are you participating in any supermarket loyalty rewards programs?
(Select all that apply)
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Required

How satisfied are you with the benefits offered by the loyalty program?

Clear selection
Do you use any price comparison or budgeting apps or websites to help you reduce the cost of your groceries? If yes, what apps or website do you use?
Has your grocery shopping habits changed due to the high cost of living? If yes, please briefly describe how your grocery shopping habits have changed
What motivated you to join the supermarket loyalty rewards programs you are participating in?
Clear selection
If you research prices or specials, what methods do you typically use?
(Select all that apply)
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Required
What do you think is your biggest household budget challenge in the face of the economic situation?
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Have you ever felt that you were subjected to price gouging when buying groceries?
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Do you have any additional comments on supermarkets or grocery shopping that you'd like to share?
If you would be interested in participating in a paid interview about your grocery shopping habits, please leave your email below
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