HRS FOCUS GROUP PRE-SCREEN
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Email *
Name (first and last): *
Age: *
Gender *
Phone Number: *
Which of the following best describes your Ethnicity? *
What is your Highest Level of Education? *
Which of the Following Best Represents your Household Income? *
What STATE do you live in? *
What CITY do you live in? *
What COUNTY do you live in? *
Are you currently employed? If so, what do you do? Please also mention if you are a student.
In general, how important are sports to you? Please use the slider scale to indicate how important sports are to you.  
I could easily live without sports
I couldn’t live without sports. It’s a central part of my life
Clear selection
When it comes to engaging with sports, how often do you do each of the following?
Frequently
Sometimes
Rarely
Never
Watch live games/sporting events
Listen to the radio for sports
Watch replays of games/sporting events
Listen to podcasts for sports
Watch sports news programming
Visit websites for sports news
Use apps for sports news
Follow sports-related social media accounts
Follow athletes’ social media accounts
Clear selection
Please choose which describes you best:                                                                    A) I follow players  OR B) I follow teams
Clear selection
Please choose which describes you best:                                                        A) I watch sports to connect with others  OR B) I watch sports for my own interest
Clear selection
Please choose which describes you best:                                                                           A)How my team/player performs doesn’t impact my mood  OR B) How my team/player performs does impact my mood
Clear selection
Please choose which describes you best:                                                                           A)Being a sports fan is a part of my identity  OR B) Being a sports fan is fun, but doesn’t define me
Clear selection
Please choose which describes you best:                                                                           A)Assuming costs are no object, I prefer to attend live games  OR B) Assuming costs are no object, I prefer to watch on TV
Clear selection
Please choose which describes you best:                                                                           A) I am ok watching sports on my mobile device or tablet/PC  OR  B) I will only watch sports on TV
Clear selection
Please choose which describes you best:                                                                           A) I prefer to watch the full game  OR  B) Highlights are enough for me
Clear selection
Please choose which describes you best:                                                                           A) I typically watch sports alone  OR  B) I typically watch sports with friends or family
Clear selection
Please choose which describes you best:                                                                           A) I watch as many games as I can  OR  B) I only watch big games
Clear selection
Please choose which describes you best:                                                                           A) I follow year round  OR  B) I only follow in-season
Clear selection
Please choose which describes you best:                                                                           A) I plan my schedule around sports  OR  B)I fit sports into my schedule when it’s convenient
Clear selection
Please choose which describes you best:                                                                           A) Athletes are role models OR  B) Athletes are people just like me
Clear selection
Please choose which describes you best:                                                                           A) I sometimes feel intimidated in conversations about sports   OR  B) I feel very confident in conversations about sports
Clear selection
Please choose which describes you best:                                                                           A) I care about players’ lives both off the field and on the field  OR  B) I only care about players on the field
Clear selection
Please choose which describes you best:                                                                           A) Everyone knows I’m a sports fan  OR  B) People would be surprised to find out I’m a sports fan
Clear selection
Please choose which describes you best:                                                                           A) I care more about the game itself  OR  B) I care more about the event/ atmosphere around the game
Clear selection
Please choose which describes you best:                                                                           A) eSports are just as legitimate as other major sports  OR  B) eSports isn’t a legitimate sport
Clear selection
Please choose which describes you best:                                                                           A) I follow specific teams I am loyal to  OR  B) I am not loyal to many teams, so I follow teams that people are talking about
Clear selection
These last two questions are just for fun.  First, what is your greatest sports-related memory? Why is that memory special for you?
How do sports fit into your life?  What are 2-3 main times of day, days of the week or reasons that you watch sports media?  For each, what kind of information do you seek?  Where do you find it?
As I mentioned, our study will involve an online community. In order to participate in this online community, you will need to log in to the online platform and complete approximately 2.5-hours of activities over the course of three days. The activities will include detailed written responses, photo uploads and filming and uploading video clips of yourself answering questions. Are you able to do this and comfortable doing this?
Clear selection
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