Survey exploring your possible interest and ideas on a new certification program

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Hi there,

we are so glad to see that becoming certified as a Magnetic Employer Brand Manager™️ is something you are possibly interested in and want to contribute your ideas towards this online learning program.

Your ideas, suggestions and comments are highly appreciated and will be used as we continue to plan this new online program. If there are enough interest, we expect to roll out the pilot program in 2024 and invite you to join it for a significant price reduction against your feedback and testimonials during the pilot program.

What we ask from you today is thoughts and comments on the following questions.

Would you like to help us plan how this program will look like?

It will only take a couple minutes of your time.

If so, please respond to the survey questions below that will help us understand whether there is demand for this program and what would make it a learning program worthy of your time and investment.

With our absolute and heartfelt appreciation
Susanna & Nora

at Employer Branding Agency Emine

Email *

1. What is your current job title? *

1b. Do you work in-house or as a consultant *

In-house for my own employer

As a consultant-employee helping clients with employer branding

As a freelancing employer brand manager

1c. What timezone are you on?

2. Please rate your level of experience in the following topics.

(1 = no experience, 2 = basic level, 3 = intermediate, 4= experienced, 5 = full-blown expert)

Executing an employer brand strategy

Developing an employer brand strategy

Budgeting and resourcing for strategic employer branding

Managing a team of EB contributors

Planning and executing strategic employer brand activities

Planning and executing non-strategic employer brand activities

Managing EB stakeholder relations with external parties

Internal employer brand communications

Internal employer brand marketing

External employer brand communications

External employer brand marketing

Employer brand data and analytics

Executing an employer brand strategy

Developing an employer brand strategy

Budgeting and resourcing for strategic employer branding

Managing a team of EB contributors

Planning and executing strategic employer brand activities

Planning and executing non-strategic employer brand activities

Managing EB stakeholder relations with external parties

Internal employer brand communications

Internal employer brand marketing

External employer brand communications

External employer brand marketing

Employer brand data and analytics

Add here any other employer brand-related responsibility missing from the list and state your level of experience (1-5) on it.

3. Please select which five vital topics this program should include. *

Working with employer brand strategy

Planning and executing employer brand marketing

Marketing Channel and marketing funnel management

Developing employer brand marketing routines and processes

Setting and following up on employer brand goals and objectives

Working with employer brand marketing data

Resourcing for employer brand marketing

Internal employer branding vs external employer branding

Working with external employer branding partners

Budgeting and allocating resources for employer branding

Working with employer value proposition

Working with content pillars

Implementing employer branding in recruitment campaigns

Stakeholder management and getting their buy-in

Employer branding in a hybrid world of work

Working with talent ambassadors

Required

Add anything vital that was missing from our list here.

4. What is your primary choice for learning online? Select only one. *

Independently and on-demand when ever the time is right for me.

With a scheduled manner new content being released on a weekly basis.

In an online LIVE setting with the possibility to ask questions in real-time

With a personal online coach guiding and supporting my learning in a more tailored collection of topics

Other, explained below.

Required

Add here your preferred learning choice.

5. What time of the year would be ideal for you to start on a program like this? *

January

February

March

April

May

June

July

August

September

October

November

December

6. What would be an ideal length for a program like this? *

Less than 3 months to certification

4 months to certification

6 months to certification

12 months to certification

7. In which price bracket should this program fall to be considered interesting and attainable? *

4500 € / US $4500 - 6000 € / US $6000

6500 € / US $6500 - 8000 € / US $8000

8500 € / US$ 8500 to 10,000 € / US$ 10,000

8. What else would make participation to this program a game-changer for your career and possibly even life?

9. Can we email you information or additional questions about this program as we move forward? *

Oh yes, please!

No, thank you.

Send another person the information. I'll add the email below.

Required

9b. Send information for this person instead:

Are you possibly interested in joining the pilot program for this course (in 2024)?

Yes

Ask me again later

Clear selection

Thank you millions for your time and help!

If you gave us permission to email you about this opportunity as we move forward, we will be in touch at some point.

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