The Audience Development Strategy investigates both how to work with existing audiences and attract new ones. Audience development encompasses the way in which relationships between audiences and cultural organisations are established, extended and managed. It takes into account the needs of existing and potential audiences to best adapt different activities – from communication, programming, education and other.
During the workshop we will discuss the challenges and best practices when widening/deepening/diversifying audiences. Please answer a few questions about your organisation so we can better understand your experience and needs.
DATE: February 21st 11AM (CET time)
WHERE: Join the ZOOM meeting
HERE
-> Free for everyone, open to current and future scene leaders, community builders, educators.
